Most people would feel special when they have access to things that other people can’t have. Granting access to secret pages works well on the Internet. It works best if something is limited- a good marketing tactic. For instance, you can grant access to only a lucky few, or you can have a time limit for accessing the pages. Autoresponders can grant access to secret pages on your website and this is what makes it interesting.
Dong this is just simple. First, you create a directory that is password-protected using a login and password that everybody can use. Next, you create some valuable information for that directory. You can call it by names but you want it to sound like something that your visitors really want to get their hands on. Something like a private stash or a secret vault or anything so you would be able to entice them.
Set up the pages and the directory and put the URL of the pages and the login name and password in an autoresponder is the next step. Write a sales page and distribute it to your opt-in list, or have other list owners distribute it to theirs. Make sure you ‘limit’ the offer. Make sure that you don’t let people assume that you are going to share this secret information with the rest of the world – they want to be the only ones with this special access!
Free stuff always catch people’s attention. So you should keep access to the secret pages free. Your main goal is to get people to those pages, so that they can buy your products or services. Always remember that you’ve advertised secret tools or secret information. Therefore, when they get to those pages, there must be something of value there for them to collect – for free in most cases. At some point, you might think about losing money by giving something away for free – you won’t. What you do not know is that you’ve already gained by collecting the names and addresses of the people who were interested in your secret information!
This marketing tactic really works well with an autoresponder. You have all the freedom to e-mail your prospects periodically using your autoresponder. You will be able to know about the upgrades and anything that is new to the secret site.
Create a broadcast email, what it is and how to do it in aweber. Follow these instructions to creating a broadcast email.